LEARN NC

K–12 teaching and learning · from the UNC School of Education

Additional related resources

We’re in the process of aligning our content for students to the Standard Course of Study. As we do, you’ll find it here.

General resources

Aligned lesson plans

Trick or truth: Recognizing the hottest trends in advertising
Students will study commercials and advertising techniques, will work in groups to select different types of ads from magazines, and make a collage to illustrate one of the ten techniques advertisers use.
Format: lesson plan (grade 5–6 English Language Arts and Information Skills)
By Kathy Idol.
Ad savvy
In Food for thought: Elementary lessons on nutrition and healthy living, page 6.4
Commercials are made to sell all kinds of products including foods. This lesson plan for the fifth-grade, from the Food for Thought nutrition curriculum, explores advertising and teaches students how to become critical viewers of food commercials.
Format: lesson plan (grade 5 English Language Arts and Healthful Living)

Resources on the web

Media awareness: The basics of advertising
In this ARTSEDGE lesson, students discuss why they like the particular toy they have chosen to bring to class. They brainstorm, making a list of different categories of toys, and then discuss reasons for valuing particular toys. They begin to explore the... (Learn more)
Format: lesson plan (grade 5–8 Visual Arts Education and English Language Arts)
Provided by: ArtsEdge
Media awareness: Helping a product cross the finish line
In this final lesson of the Media Awareness unit, students will complete their advertisements, adding in details (such as color and symbols) and background/foreground space on the picture plane. Students will also share their advertisements with the class.... (Learn more)
Format: lesson plan (grade 5–8 Visual Arts Education and English Language Arts)
Provided by: ArtsEdge
Investigating junk mail: Negotiating critical literacy at the mailbox
In this ReadWriteThink lesson, students learn to think about and question texts in ways that develop their analytical capacities and critical reading practices by investigating junk mail. To become critical consumers, students must develop the ability to... (Learn more)
Format: lesson plan (grade 3–5 English Language Arts and Information Skills)
Provided by: ReadWriteThink