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K–12 teaching and learning · from the UNC School of Education

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Marketing careers: Working with scale drawings
In CareerStart lessons: Grade six, page 2.6
This activity for grade six combines math, art, and writing, as students create a scale drawing of a toy car and reflect on how math can be used in marketing careers.
Format: lesson plan (grade 6 Mathematics)
By Kim Abrams, Mike McDowell, and Barbara Strange.
It's an ad!
How do marketers target kids — and how can we teach kids to know the difference between advertising and fact? These websites provide strategies to build critical thinking skills for media literate kids.
By Melissa Thibault.
Would you really buy that? Persuasive techniques in advertising
In CareerStart lessons: Grade eight, page 1.9
In this lesson plan, students learn about the persuasive techniques used in advertising and try to identify the techniques in a variety of ads.
Format: lesson plan (grade 8 English Language Arts)
By Andrea Fedon, Gail Frank, and Cindy Neininger.
Marketing Song of Roland: The Movie
This enrichment and review lesson ties the French epic poem Song of Roland to workforce development marketing skills. It allows students to imagine themselves as entrepreneurs engaged in marketing schemes for Song of Roland: The Movie as they read the epic in English world literature class.
Format: lesson plan (grade 9–12 English Language Arts)
By Betty Eidenier.
Two women with large baskets on their heads stop by wet-rice fields
Two women with large baskets on their heads stop by wet-rice fields
Two Balinese women with large round baskets on their heads stop on a road by flooded wet-rice fields and houses. The woman on the right crouches down in the road so that her basket can be adjusted by the woman standing on the left. The two women are walking...
Format: image/photograph
Fieldcrest Cannon Village and Textile Museum
Go back in time and experience Fieldcrest Cannon's fascinating 4500 square foot textile exhibit located in the heart of historic Cannon Village.
Format: article/field trip opportunity
Frequency tables
In CareerStart lessons: Grade seven, page 2.1
In this lesson for grade seven, students discuss how frequency tables are used in various careers. Students use survey data collected in class to make their own frequency tables and present them to the class.
Format: lesson plan (grade 7 Mathematics)
By Peggy Dickey, Carol Taylor, and Monika Vasili.Adapted by Sharon Abell and Barbara Turner.
Man sells feather dusters from motorcycle
Man sells feather dusters from motorcycle
A man in Bali sells feather dusters from his motorcycle. Wearing a helmet, dark pants, white long-sleeved shirt, and rubber sandals, a man straddles his motorcycle, which carries his goods for sale. Long-handled dust brooms with bright red feathers are tied...
Format: image/photograph
CareerStart lessons: Grade six
This collection of lessons aligns the sixth grade curriculum in math, science, English language arts, and social studies with potential career opportunities.
Format: (multiple pages)
Portrait of girl holding two textiles for sale at Siem Reap
Portrait of girl holding two textiles for sale at Siem Reap
A pre-adolescent girl holds a brown cloth over her shoulder and a printed blue one over her right forearm. Both cloths appear to be printed examples of local batik designs. The girl's brow is furrowed in concentration as she looks towards her right, perhaps...
Format: image/photograph
Media Literacy
How do you know if something is true? How can you figure out if someone is trying to influence or sell to you? Put yourself in their shoes and consider the source! Check out this selection of websites from our Best of the Web.
Format: bibliography/help
Linear equations
In CareerStart lessons: Grade seven, page 2.2
In this lesson for grade seven, students calculate monthly bills for cell phone plans using linear equations.
Format: lesson plan (grade 7 Mathematics)
By Peggy Dickey and Barbara Turner.Adapted by Sharon Abell.
India: A filmmaking capital
In CareerStart lessons: Grade seven, page 4.5
In this lesson for grade seven, students take on the role of film production crew members, planning the production of a trailer for a film about the life of Mohandas Gandhi.
Format: lesson plan (grade 7 Social Studies)
By Meredith Ebert.Adapted by Kenyatta Bennett and Sonya Rexrode.
Foothills Equestrian Nature Center (FENCE)
Learn about nature, hike the trails, and do some bird watching on this 390 acre property located in the beautiful foothills of the Blue Ridge Mountains.
Format: article/field trip opportunity
Uncovering assumptions through critical writing
Students will learn to identify assumptions and propaganda techniques in advertisements. They will then use these techniques to create their own advertisement for a product and write a business letter persuading a company to produce their product.
Format: lesson plan (grade 7–8 English Language Arts)
By Rennie Lee.
Personal trainers: Working with slope
In CareerStart lessons: Grade eight, page 2.2
In this lesson, students make calculations based on slope and answer questions about slope (rate of change).
Format: lesson plan (grade 9 Mathematics)
By Debbie Brooks, Peggy Dickey, and Jan Sullivan.
Snap! Crackle! Box!
The student will create a new cereal and design an original box as their final for Art 1. This is a cumulative assignment incorporating the skills and techniques studied and developed throughout the course of the year.
Format: lesson plan (grade 9–12 Visual Arts Education and English Language Development)
By Joan Lansford and Peggy Peck.
Vietnamese woman selling
Many tourists in Vietnam take a tour through what was the DMZ, or demilitarized zone, during the Vietnam War. This one-day bus tour visits sights such as Khe San Air Force Base, the Ho Chi Minh Trail, and the Vin Moc Tunnels. Where there are tourists,...
Format: audio
Predicting the future with best-fit lines
In CareerStart lessons: Grade eight, page 2.1
In this lesson plan, students use scatter plots and best-fit lines to make predictions based on data. Students also discuss how scatter plots and best-fit lines are useful in certain careers.
Format: lesson plan (grade 9 Mathematics)
By Debbie Brooks, Peggy Dickey, and Jan Sullivan.
Dear Tootsie Roll company
The students will measure the surface area and wrapper area of five pieces of candy. Using appropriate formulas and measuring techniques, they will complete information needed for a spreadsheet and database. Students wrap up the lesson by writing a letter to the company with the most wasted paper to explain how the waste affects them as consumers and a suggestion for correcting the problem.
Format: lesson plan (grade 8 English Language Arts and Mathematics)
By Tonya Thompson.